It was John Wayne's political club. Now it's spending millions on online influence
A conservative organization with decades of influence in California has quietly turned attention, and millions of dollars, to a national initiative of right-leaning news operations, records show.
The Lincoln Club was established in the early 1960s by a group of California business leaders. Since then, its been a quiet but formidable force in state and local politics, pushing right-leaning causes and candidates.
But in the past few years, an affiliated organization, the Lincoln Media Foundation, has massively increased its incoming revenue as it pushes online content with a conservative slant under the guise of local news in markets around the country.
According to Internal Revenue Service disclosures, the foundation had a little more than $400,000 in net revenue for the fiscal year ending in 2021, all of it from contributions.
https://calmatters.org/economy/technology/2026/03/old-political-club-is-big-social-influencer/