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Behind the Aegis

(56,259 posts)
Sun May 31, 2026, 08:39 PM Sunday

Never Lose Your Smile --Skull



Never Lose Your Smile is a design/meme consisting of the phrase “Never Lose Your Smile” accompanied by the Totenkopf skull image or, more commonly, merely the bottom half of that skull, which obscures its true nature and thus allows the image to pass unnoticed as a white supremacist symbol. The deceptive nature of this design has also allowed extremists to sell clothing, patches, and other items featuring the image on major internet platforms without triggering moderation.

Some Never Lose Your Smile images may also contain the colors or designs of national flags. Other variations use Totenkopf imagery with a slightly different phrase, such as “Never Lose Your Love” or “Never Lose Your Hope.”

Some white supremacists have also used the phrase alone, without the skull, in circumstances such as screen names. However, use of the phrase by itself without a clear white supremacist context should not be taken for granted as hate-related.

White supremacists likely borrowed this concept from older, non-extremist designs that combined the phrase with non-Totenkopf skull images. Use of the “Never Lose Your Smile” slogan in combination with generic skulls or other non-white supremacist images, such as generic clowns, should not be considered hate related.

https://www.adl.org/resources/hate-symbol/never-lose-your-smile



"Totenkopf" is German for "death's head" or skull and typically refers to a skull-and-crossbones image. During the Nazi era, Hitler's Schutzstaffel (SS) adopted one particular Totenkopf image as a symbol. Among other uses, it became the symbol of the SS-Totenkopfverbande (one of the original three branches of the SS, along with the Algemeine SS and the Waffen SS), whose purpose was to guard the concentration camps. Many original members of this organization were later transferred into and became the core of a Waffen SS division, the 3rd SS "Totenkopf" Panzer Division, which engaged in a number of war crimes during World War II.

Following the war, neo-Nazis and other white supremacists resurrected the Totenkopf as a hate symbol because of its importance to the SS and it has been a common hate symbol since. It is this particular image of a skull and crossbones that is considered a hate symbol, not any image of a skull and crossbones.

https://www.adl.org/resources/hate-symbol/totenkopf
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Never Lose Your Smile --Skull (Original Post) Behind the Aegis Sunday OP
I'll never understand JustAnotherGen Sunday #1
Got me. Behind the Aegis Monday #2

JustAnotherGen

(38,143 posts)
1. I'll never understand
Sun May 31, 2026, 08:45 PM
Sunday

How people tolerate this bullshit. Seriously.

Their loyalty to certain politicians out weigh equal rights for Black, Jewish, Indigenous, etc etc Americans.

Behind the Aegis

(56,259 posts)
2. Got me.
Mon Jun 1, 2026, 03:42 PM
Monday

Frankly, I see it as another form of supremacy, be it WHITE, MALE, CIS, or GENTILE. They all stem from the same thing, hate and fear of "the other".

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